Guy Kawasaki
An American author, marketing strategist and Silicon Valley venture capitalist. Known for being one of Apple's employees responsible for marketing the macintosh computer, he has popularised the word evangelist in the concepts of evangelism marketing and technology evangelism. Among his many other business ventures, he has authored many well known books in regards to marketing and technology.
Books they've written:
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APE: Author, Publisher, Entrepreneur
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Computer curmudgeon
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Database 101
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Enchantment
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Engagement from scratch!
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Hindsights
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How to drive your competition crazy
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Reality check
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Rules for revolutionaries
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Selling the dream
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The art of social media
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The art of the start
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The art of the start 2.0
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The macintosh way
What the plus!
Books they've read:
Crossing the chasm: Marketing and selling disruptive products to mainstream customers
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Inevitable Illusions
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Influence: Science and practice
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Mastering the dynamics of innovation
The effective executive
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The innovator’s dilemma
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The pumpkin plan
Uncommon genius
Personalities:
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